-To cover over 40,000 customers across 700 touchpoints in over 40 countries-
Mumbai, November 17, 2018: In an endeavour to continuously provide best customer experience for its commercial vehicles range, Tata Motors today announced the commencement of the third edition of its Global Service Camp, from November XX and XX. Witnessing a rise in serviced vehicles by 108% in the second edition of the camp as compared to the first one, this year, the company aims to service over 40,000 commercial vehicles across 700 touch points in over 40 countries.
According to Mr. Rudrarup Maitra, Head, International Business, Commercial Vehicles, Tata Motors –
in 2016, the Global Service Camp has been an immensely successful campaign by us. Through the previous two editions of the camp, we have been able to set a benchmark of scale and customer outreach. This camp has not only allowed us to address the servicing needs of our customers’ vehicles, but has also given us the opportunity to capture the voice of our most important stakeholders – the customers and show our gratitude for their association with us. We are thoroughly excited to announce the commencement of the third edition of this camp in 2018 and are committed to strengthening our brand by listening to the customer and providing products and services that add value to their businesses.”
During this three-day long service camp, commercial vehicle customers of Tata Motors will be able to avail free comprehensive vehicle health check-ups, free labour and special schemes on lubes along with various value-added services. The company will also offer attractive discounts on Tata Genuine Parts and offer incentives to owners who report with their vehicle to the service camp. The camp will also offer ‘High Mileage’ Awards as a recognition for the customers.
Through the camp, customers will be offered special pricing on Tata Motors’ entire range of commercial vehicles and will be able to experience some of Tata Motors’ new products and services. The service camp will also act as a platform for various training initiatives for drivers/ operators, introducing and briefing them on new commercial vehicle technologies, safety practices and vehicle productivity.
With the most extensive range of commercial vehicles arising from day-to-day needs, Tata Motors is among the top 10 truck and bus manufacturers globally. With vast global experience, the company brings a deep understanding of customer expectations from diverse markets and is well positioned to cater to the ever changing automotive norms and commercial vehicle trends across the globe. The company continues to invest in its products and sales & service network with an aggressive customer centric approach of anticipating customer requirements.
About Tata Motors
Tata Motors Limited (BSE: TATAMOTORS), a USD 45 billion organisation, is a leading global automobile manufacturer of cars, utility vehicles, buses, trucks and defence vehicles. Part of the USD 100 billion Tata group, Tata Motors is India’s largest and the only OEM offering extensive range of integrated, smart and e-mobility solutions. Tata Motors has operations in the UK, South Korea, Thailand, South Africa, and Indonesia through a strong global network of 109 subsidiary and associate companies, including Jaguar Land Rover in the UK and Tata Daewoo in South Korea.
With a focus on engineering and tech enabled automotive solutions catering to the future of mobility, Tata Motors is India’s market leader in commercial vehicles and amongst the top four in the passenger vehicles market. With ‘Connecting Aspirations’ at the core of its brand promise, the company’s innovation efforts are focused to develop pioneering technologies that are sustainable as well as suited to evolving aspirations of the market and the customers. Tata Motors strives to bring new products that fire the imagination of GenNext customers, fuelled by state of the art design and R&D centers located in India, the UK, Italy and Korea. Internationally, Tata commercial and passenger vehicles are marketed in countries, spread across Europe, Africa, the Middle East, South Asia, South East Asia, South America, Australia, CIS, and Russia.
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Media Contact Information
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